Requirement Summary –
Rohit Jadhav, an owner of Quaint Labs & founder of M2Proteins nutritional supplements, was looking for a website design and digital marketing agency located out of Satara. That can build an eCommerce website and build marketing strategies for his brand. His business goals were
- Brand Positioning
- Brand Awareness
- To sell products online
- Building authority
- Increase sales & revenue
Our Approach –
Rohit Jadhav was not sure about the investments required for the website and digital marketing. He was skeptical about making investments. To counter this, we came up with paid project clarity workshop that gave him confidence in our proposed solutions and expertise.
He agreed, and after completing the project clarity workshop. He got clear and confident in investing and working along with our team.
In the workshop, we dive deep into his customer demographics,business goals, problems & frustrations.
We developed a Digital Marketing Strategy and Website Design solutions to help achieve his business goals.
On approval, signed off the contract. We commenced work on the project.
Our Solution –
Based on our project clarity workshop findings, We planned a marketing strategy & built an eCommerce website prototype design around the marketing strategy. This online eCommerce store will help M2Proteins to sell nutritional supplements.
Building an online store was just a first step in the long quest to achieve his business goals. The online store included a marketing strategy that helps m2proteins create brand awareness, position it as an authority in its niche, sell products & helps to increase the company’s revenue.
Our Ecommerce Website design & development process was as follows.
Prototype -> Design -> Development -> Testing -> Launch
After the website launch, we started building marketing and sales funnel, content marketing, SEO, Facebook ads, and Email Marketing.
We used marketing tools at the relevant stage of the customer journey.
Online eCommerce store started getting organic traffic from 3rd month of the project launch. We captured emails and nurtured them to convert. We successfully captured more than 2k emails within the first few months of launching the online store.
M2Proteins store started rankings for multiple keywords in a 3-6 months time period.
M2Proteins was successful in recovering expenses incurred in building the platform within a year.